Brussels’ reputation as the home of fine chocolate is well deserved. From small family-run workshops to internationally known names, the Belgian chocolate shops are filled with tempting window displays. But with so many shops to choose from, working out where to go – and which pralines are worth the euros – can be overwhelming for first-time visitors.
If you’d prefer not to leave it to chance, Brussels chocolate tasting tours offer a practical way to cut through the noise.
Why chocolate matters in Brussels
Chocolate is not just a sweet treat in Belgium – it’s a point of national pride. Brussels became a hub of innovation in the 19th century, when pralines and filled chocolates were first developed here. That tradition continues, with many chocolatiers still making everything by hand in small batches. For travellers, this heritage is part of the city’s identity, just as important to experience as a brewery visit, doing the Tintin trail or time at the Magritte Museum.
Joining a guided Brussels chocolate walking tour means sampling across several shops with expert insight, rather than relying on trial and error.
Five great things to do while in Brussels
- 🍺 Indulge in Brussels’ finest treats on a top-rated beer and chocolate tour.
- 🕊️ Take a Flanders battlefields day tour, including the Last Post ceremony at Ypres.
- 🍫 Learn how to make chocolate pralines in an expert-run workshop.
- 🚲 Go on a bike tour, and cram in more of the city’s highlights.
- 🌙 Discover Brussels’ nightlife on a pub crawl.
Getting more out of the experience
How to choose Brussels chocolate is key. Left to your own devices, it’s easy to be drawn in by glossy displays but end up paying premium prices for average quality. On a guided walk, you’re introduced to shops that balance reputation with authenticity. Many tours also explain the sourcing of the cocoa beans, the tempering process and the etiquette of tasting. It turns what could be a sugar rush into a cultural experience.
Tours usually last a couple of hours and include plenty of samples, so it makes sense to arrive hungry. Advance booking is recommended, and you can reserve your Brussels chocolate tasting tour here.
Why booking ahead makes sense
With Brussels welcoming millions of visitors each year, spots on the most popular tasting walks can sell out quickly. Booking on the day is rarely an option, particularly at weekends and during school holidays. Planning ahead saves time and ensures you don’t miss out on the chance to explore one of the city’s best-loved traditions.
Secure your place in advance and book your Brussels chocolate tour today.
Why book the Brussels Card for your visit?
- Free entry to dozens of museums and attractions: Gain access to 48–49 top museums and cultural sites across Brussels for 24, 48 or 72 hours. :contentReference[oaicite:0]{index=0}
- Skip-the-line at the Atomium (if selected): You can add an option to visit this iconic landmark without waiting — a major time saver. :contentReference[oaicite:2]{index=2}
- Unlimited public transport (optional): With the transport addon, enjoy unlimited use of metro, tram and buses across Brussels during your pass validity. :contentReference[oaicite:3]{index=3}
- Discounts on tours, shops, food & more: Benefit from reduced prices at partner restaurants, bars, shops, entertainment venues and guided tours. :contentReference[oaicite:4]{index=4}
- Convenient digital format: Receive a mobile voucher or printable ticket, plus a free city & museum map — no need for physical tickets or vouchers. :contentReference[oaicite:5]{index=5}
More Brussels travel
Other Brussels travel articles on Planet Whitley include:
- Travel guide to Brussels, Belgium.
- Following the Tintin trail in Brussels.
- Planning a visit to the BELvue Museum in Brussels.
- What to expect on a first-time visit to the Atomium in Brussels.
- Guide to seeing the Manneken Pis in Brussels.
